Black and white illustration of a woman with curly hair wearing a feathered headdress, holding a small earth with a sprout growing from it.

Dedicated to craft

I’m a former city-dweller now enjoying the calm and creativity of small-town life. Being a flexible generalist with many interests, a single niche is not for me!

As a designer and illustrator, I work across styles and platforms, specialising in typesetting and print layout, e-learning graphics and production as well as hand-drawn type and illustration. Whether collaborating remotely with teams or working independently, I bring adaptability, curiosity, and commitment to every project.

Beyond the screen, I craft jewelry and sculptural pieces from upcycled metal and other materials, exploring texture, form, and sustainability through my work. The common thread is my eye for detail and lifelong learner's mindset.

When I’m not doing something arty, you’ll find me fostering and taming wild-born kittens, cultivating my green thumb or working on my Duolingo streak (c’est magnifique!).

I’m always eager to take on new challenges and grow through creative collaboration. 

Let’s connect to explore how we can work together!

Links

Email: emily.efford@gmail.com

LinkedIn: /emilyefford/

Instagram: /the.daily.e

Facebook: /emilyeffordjewellery

Spoonflower: /motte_and_bailey

Testimonials

  • "I've worked with Emily for many years because I can trust her to get a job done efficiently and to a high standard. She is a talented illustrator and designer, and has the rare talent of being technically minded and hard working, as well as mind-blowingly creative (I also suspect she is a mind reader!)"

    Tamzin Beazley, MAS

  • "Emily consistently worked well to deadline under tight time constraints and was entirely professional and a pleasure to deal with."

    Emma Hopkinson-Sneddon,
    Cognition Education

  • "Emily is a fast-working, creative designer and excellent illustrator. No job too big or small."

    Jocasta Whittingham, Fitzbeck Publishing

  • "Emily is an absolute pleasure to work with, and we've also been lucky enough to secure her illustration talents on our website too."

    Martina Saville, Virtual Marketers

  • "I would recommend Emily to anyone that is looking for a highly skilled, professional and creative designer."

    Anthony James, NZ Bus

  • "Emily really got to the heart of what we were trying to achieve and helped us to tell our story beautifully. So good to deal with and delivered within our tight deadline"

    Josh Wilkinson, MAS

  • "I’ve had the pleasure of working with Emily on a wide variety of creative projects, from the design and illustration of visual communication artefacts for corporate organisations, to brand work for a start-up, and also on my own creative projects. Emily even helped to bring Storycore’s own brand identity to life."

    Katy Sweetman, Storycore

  • "Emily’s involvement in any project I’ve worked with her on has taken the final product to a whole new level that wouldn’t have been possible without her. I really value Emily’s thoughtful and considered approach, her eye for detail, her design flair and her illustrative talents."

    Katy Sweetman, Storycore

  • "Most of all, Emily makes things look beautiful, distinguished by the craft and simplicity of her thoughtful work, which is a precious thing in a world of so much noise, visual overload and click-of-a-button creative products."

    Katy Sweetman, Storycore

  • "Emily has been a contributor in many of our projects over the years. We keep coming back to her because she understands our needs, creates amazing visuals that align with our brand and does it all within our sometimes too-tight timelines. She's a great part of the team!"

    Mauricio Freitas, Equinox IT